It isn’t enough to have good design skills. One must be able to design with purpose and think strategically. The key elements I bring to every project include: collaboration, communication and keeping an open mind. It also helps to have a sense of humor!
Campaign initiative to promote New Chapter’s fish oil product. My role in this project was art directing and overseeing the concept development and final design for all promotional materials—print, digital, video and social.
Campaign initiative to promote New Chapter’s Prenatal and Postnatal products. My role in this project was art directing and overseeing the concept development and final design for all promotional materials—print, digital, video and social.
Art Directed and oversaw the design for a digital campaign for New Chapter’s Calcium product, which is plant-based.
Layout Design and Photo Art Direction for a 28 page magalog (magazine + catalog). This is a quarterly piece that is distributed in-store and delivered with orders placed on the company’s e-commerce site.
Designed large posters for a window display in Canada.
Designer 2012: Designed a 2-page ad for Trade Print magazines.
Art directed the development and design for a Trade Show booth for the Natural Products Expo in Aneheim, CA. This show is a yearly event that we attend and involves multiple creative materials—posters, displays, video, and swag. I led and oversaw the design for all materials as well as installed on-site.
Designed packaging for a new product line.
Art Directed and oversaw project for a new sports supplement product line.
Art Directed the development of structure and design for new product launch kits.
Art Assistant 2007-2009: Responsible for designing the Table of Contents.
Art Assistant 2007-2009: Responsible for designing the Table of Contents.
Art Assistant 2007-2009: Responsible for designing the layout for the Family Traditions section.
Art Assistant 2007-2009: Assisted with photo shoot planning, styling, and designed the layout.
Art Assistant 2007-2009: Assisted with photo shoot planning and execution, layout design (also rabbit wrangler).
Art Assistant 2007-2009: Assisted with photo shoot and styling.
As an art director and designer of a small in-house agency, I’ve stepped in as the stylist to setup products and displays that best meet the project vision.
For the past 10 years, I’ve been designing and planning events, small and large.
Collaborated with my business partner at Eutopia Events to plan, design and execute a styled wedding shoot.
Photos © Sandra Costello Photography
Collaborated with my business partner at Eutopia Events to plan, design and execute a styled wedding shoot.
Photos © Sandra Costello Photography
Collaborated with my business partner at Eutopia Events to plan, design and execute a styled wedding shoot.
Photos © Sandra Costello Photography
Collaborated with my business partner at Eutopia Events to plan, design and execute a styled wedding shoot.
Photos © Leah Martin Photography
Collaborated with my business partner at Eutopia Events to plan, design and execute a styled wedding shoot.
Photos © Leah Martin Photography
Collaborated with my business partner at Eutopia Events to plan, design and execute a styled wedding shoot.
Photos © Leah Martin Photography
Collaborated with my business partner at Eutopia Events to plan, design and execute an intimate dinner party at Mass Moca.
Photos © Michelle Girard Photography
Hired to plan, design and execute a First Communion.
Photos © Cronin Hill Photography
For my son’s first birthday, I planned, designed and executed a “Hoedown-themed” party.
Photos © Michelle Girard Photography
For my son’s first birthday, I planned, designed and executed a “Hoedown-themed” party.
Photos © Michelle Girard Photography
For my son’s first birthday, I planned, designed and executed a “Hoedown-themed” party.
Photos © Michelle Girard Photography
For my son’s first birthday, I planned, designed and executed a “Hoedown-themed” party.
Photos © Michelle Girard Photography
For my son’s first birthday, I planned, designed and executed a “Hoedown-themed” party.
Photos © Michelle Girard Photography
I consider myself more of a leisure photographer over professional but I welcome new opportunities to use this skillset when needed. Visit my Instagram page to see more.
I’m not a videographer or editor but I am no stranger to Art Directing and overseeing a video project from concept to completion.
Art directed and styled set for social media video.
Art directed and styled set for video for social media
Art Directed and oversaw the development of a video for social media to build awareness about overfishing and the damage it is doing to the ocean.
Art Directed and oversaw development for a video promoting a new product.
Art Directed and oversaw development of a video to promote a pain relief product.
Art Directed and oversaw the development of an animation for social media with a focus on educating customers on nutrient absorption.
Art Directed a very short video to support the launch of a new sports product that would be used on social media.
Art Directed and oversaw development of a short animation promoting a new product.